
EXTRA VITAMINS
Extra Vitamins is a creative practice and shop producing art objects, apparel, publications, and collaborations.
Industry index / 09 brands
Explore 9 curated lifestyle ecommerce websites, with real examples of storefront design, product discovery, merchandising, and conversion patterns.
Search the complete libraryResearch guide
Explore lifestyle ecommerce websites that bring several product categories together under one coherent point of view. Study how navigation, curation, and storytelling keep broad catalogues understandable.

Extra Vitamins is a creative practice and shop producing art objects, apparel, publications, and collaborations.

TIENDA is a New York design shop presenting a curated mix of objects, accessories, and independent goods.

Italic offers design-conscious everyday goods across home, apparel, accessories, and personal care.

FISK is a creative studio and shop publishing books, printed matter, apparel, and collaborative design objects.

FAW Books is an independent publisher and shop focused on art, photography, and visually led books.

Love Injection is a New York music platform and shop publishing a magazine, records, and cultural projects.

Note Note Éditions publishes and distributes visually distinctive books, editions, and design-led printed matter.

491 Projects presents collectible art, design objects, and limited works from contemporary creative practices.

KIT brings together considered products for the home, fragrance, face, and body.
Questions answered
A lifestyle store sells across multiple related categories while using a consistent audience, aesthetic, or point of view to make the assortment feel coherent.
Study taxonomy, cross-selling, editorial curation, gifting, search, and how the brand keeps a broad catalogue easy to navigate.